Meanwhile, STB is working closely with the Singapore Hotel Association (SHA) to develop a hotel sustainability roadmap with strategies and targets for the industry, which will be launched later this year.
To support our push towards becoming a leading urban wellness haven, we established a 5-year roadmap which identified key strategies and initiatives to develop Singapore’s wellness offerings.
As part of this roadmap, we are pursuing strategic partnerships with industry stakeholders such as ClassPass, as well as launching an inaugural wellness festival in June 2022 to promote and increase the accessibility of Singapore’s wellness offerings.
About the Singapore Tourism Board
The Singapore Tourism Board (STB) is the lead development agency for tourism, one of Singapore’s key economic sectors. Together with industry partners and the community, we shape a dynamic Singapore tourism landscape. We bring the Passion Made Possible brand to life by differentiating Singapore as a vibrant destination that inspires people to share and deepen their passions.
More: stb.gov.sg or visitsingapore.com
Follow us: facebook.com/STBsingapore or linkedin.com/company/singapore-tourism-board
[1] Preliminary estimates based on existing border restrictions due to Omicron; actual full-year tourism receipts will be available at a later date.
[2] In the first two months of 2020, Singapore received 2.4 million international visitor arrivals. In 2020, overall IVA stood at 2.7 million while TR reached $4.8 billion.
[3] Full year tourism receipts for 2021 will be available from 2Q 2022.
[4] Sightseeing, Entertainment & Gaming have been excluded in the country analysis due to commercial sensitivity of information.
[5] Meetings, Incentives, Conventions and Exhibitions (MICE)
[6] Made With Passion is a national initiative that showcases and celebrates local lifestyle brands and the passion behind them.
