21st Anniversary Limited Edition Merchandise
To thank our faithful customers, we have created a line of limited edition 21st Anniversary merchandise, including tote bags, stainless steel tumblers in two color options, tumbler bags, and cute giant Bearistas.
The special tumbler bag is exclusively available at Starbucks Delivers, while the giant Bearista can be purchased only for IDR 50,000 with accumulated purchases of up to IDR 2 million using a registered Starbucks Rewards account. And don’t forget to get a Starbucks Card with a special Bearista design.
“We always have something special for our customers, including this anniversary occasion. To commemorate 21 years of Starbucks® presence in Indonesia, we launched a variety of merchandise so that we can always inspire and be connected with friendly service and warm smiles from our baristas, which are symbolized by bearistas,” said Liryawati, Chief Marketing Officer of PT Sari Coffee Indonesia.
Giving Back to Planet Earth
Starbucks aims to underline its commitment to give back to Planet Earth by donating 48,000 coffee tree seeds to coffee producers in Indonesia as part of this celebration. The coffee tree seedlings will be handed over on October 1, 2023, International Coffee Day.
“We would like to express our heartfelt gratitude to our customers in the Indonesian market for the past 21 years.”
Every day, we collaborate with over 5,500 partners to provide memorable Starbucks® experiences to Indonesia. “We continue to believe in the power of coffee, which is our foundation, and are prepared to face challenges in order to thrive in a new era,” Liryawati said.
Limited edition 21st Anniversary merchandise series from Starbucks Indonesia.
About Starbucks
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with more than 32,000 stores around the globe, the Company is the premier roaster and retailer of specialty coffee in the world.
Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup.
To share in the experience, please visit us in our stores or online at stories.starbucks.com or starbucks.com.
