The campaign continues today, live from today, with the release of the All Star Anthem across Instagram @Converse_ID,designed to engage and inspire others to explore their own creativity. It’s the latest music project from Converse, which has a long history in the space, dedicated to empowering the next generation of artists, musicians, and creators.
“Championing self-expression is at the heart of our brand,” said Andres Kiger, VP, Marketing, Converse Global Partner Markets.
“This campaign reflects the innate creativity that exists in communities around the world and what can happen when they are given the space to create with an open brief. As this project has continued to grow, Converse has been inspired by the more than 20 original music tracks that have come together to form the All Star Anthem and hope this can be a spark that inspires other creatives.”
To hear the Converse All Star Anthem and tracks from around the world, consumers can visit the Spotify Create Next Music Project.
