Charles, Director of Sarirasa Tanahmula, discussed the key drivers behind the adoption of sustainable practices at Tanahmula, part of Sarirasa Group. He explained how Tanahmula views sustainability not only from an economic perspective but also as an ethical responsibility and social impact.
By adopting sustainable practices, Tanahmula aims to create a positive impact on the environment and surrounding communities. This strategy aligns with Sarirasa Group’s vision not only to be a leader in the culinary industry but also as an agent of change supporting environmental preservation and social welfare.
Limited Edition Wayang Comic Book Launch
At the Gemah Ripah Exhibition, Sarirasa Group celebrated the launch of the limited edition wayang comic book “The Pandawa & Dewa Ruci Saga: The Ending Saga Between Good & Evil,” hosted by Andy Wijaya. This event is part of Sarirasa’s efforts not only to promote Indonesian cuisine but also to preserve and introduce traditional culture to the younger generation through modern media.
The comic book launch was supported by prominent cultural figures such as Seno Gumira Ajidarma, Iwan Gunawan, and Dzulfikar Isham, who shared insights on the importance of keeping traditional stories alive and relevant.
By combining cultural and culinary elements, Sarirasa Group aims to create a comprehensive experience for customers and fans. This limited edition comic book not only features an epic story of the battle between good and evil but also reflects Sarirasa’s commitment to preserving Indonesia’s cultural heritage. Through this initiative, Sarirasa Group hopes to inspire more people to appreciate and protect the nation’s cultural wealth.
The second day’s events were also enlivened with several activities in areas such as:
- Live Demo and Product Tasting at Warung Daun Mangga
- Live Performance and Free Coffee at Taman Kopi Lestari
- Wedang Tasting at Kembang Secang Mataram
These activities will be hosted by famous influencers like Jirayut, Zara, and Kayla. Additionally, visitors can bring their children to participate in coloring activities at Taman Kopi Lestari and learn about Indonesian culture, guided by the Sarirasa Origin team, Zara, and Kayla.
