Campari Bartending Competition Returns to Indonesia in Search of the Next Aperitivo Icon
Themed “Cocktail & Senses”, this year’s competition gathers team entrants across Asia for the title of Campari Red Hands Asia Champion
An icon born out of red passion, Campari – the flagship brand of its namesake group and core of the beloved Negroni – brings back its search for the next Campari Red Hands Asia Champion with Campari Red Hands Asia 2024. Returning after a 5-year hiatus to unite and inspire the bartending community, the competition series is set to pit teams of top bartenders from 14 key Asian markets for the prestigious title of Campari Red Hands Asia Champion.
Adopting the teamed-up approach in recognition of the collaborative spirit and synergy behind the bar, this year’s competition is themed “Cocktail & Senses” to spur creative incorporations of any of the 5 senses – sight, smell, taste, touch and sound.
The competition, held from April to September 2024, unfolded over three stages. Forty-five teams kicked off the journey with video presentations in the first round. From there, 20 teams advanced to a month-long showcase, where their exclusive campaign cocktails engaged consumers.
The journey culminated in a thrilling local showdown, where 10 finalists—Hanif Team (Artesian Bar, The Langham Jakarta), 20/20 Jakarta (2020 Cocktails and Agave Jakarta), Forager (Sycro Base Bali), St Regis Bar (St Regis Bar Jakarta), Patasola (Club Soda Canggu Bali), Erik Cok, Intan & Dayu (Pinstripe Bar Aperitif Bali), District 1 (District 1 Cocktail Bar Bali), Koral Restaurant (The Apurva Kempinski Bali), Union Creative (Union Jakarta), and Mix to Create (Dome by Desa Potato Head Bali)—competed for the top spot.
Patasola from Club Soda Canggu Bali emerged victorious and will represent Indonesia at the grand final in Milan this November.
All 10 finalists earn a spot in the exclusive Campari Red Hands Community, where they will rub shoulders with the best of the best in the bartending world. The winner in Milan will be inducted into the exclusive Negroni Family Tree, securing a place among the most distinguished names in cocktail history.
