Marriott International has launched a global initiative called ‘Connect Responsibly’ in partnership with Marriott Bonvoy Events. This program aims to provide event organizers with environmental impact reports for their events, as well as access to carbon reduction projects.
Today, Marriott International, Inc. (Marriott) announced the launch of ‘Connect Responsibly with Marriott Bonvoy Events’ (Connect Responsibly), a program designed to help meeting planners implement sustainability practices at participating Marriott Bonvoy hotels.
Through this initiative, event organizers will have access to the Meeting Impact Report, a detailed report measuring the environmental impact of their events, along with the option to purchase carbon credits.
The program is scheduled to be available across all Marriott Bonvoy properties, both managed and franchised, by the end of October. As part of this global rollout, 65 hotels in Indonesia and nearly 500 properties in the Asia-Pacific region, excluding China, will participate in the ‘Connect Responsibly’ program.
“There is nothing like connecting in person, and doing so responsibly makes it that much better. With the Connect Responsibly program, we are giving our meetings and events customers options to better understand the impacts of their meetings as we collectively strive to create a more resilient future for travel,” said Erika Alexander, Chief Global Officer, Global Operations, Marriott International.
Fueled by growing demand for meeting solutions that address sustainability and informed by research and consumer insights from its global pilot program, Marriott is focused on offering a Meeting Impact Report through the Connect Responsibly program.
Available following an event, the user-friendly Meeting Impact Report is intended to capture event details, property-specific sustainability practices implemented for the event, and the event’s carbon and water footprints, calculated through established hospitality industry methodologies.
In collaboration with South Pole, a carbon asset developer and climate consultancy, Marriott plans to offer meetings and events customers the ability to access select carbon offset projects.
Through the Meeting Impact Report, these customers will have the option to utilize the South Pole online shop to choose from a range of carbon offset projects – verified by independent third-party organizations – that can be purchased as part of their event.
“Meetings and events are important business for Marriott. Our customers are eager to participate in sustainability efforts. Connect Responsibly expands ongoing initiatives and strengthens our efforts focused on sustainability in hospitality,” said Tammy Routh, Senior Vice President, Global Sales, Marriott International.
“We are excited to build on our sustainability reporting capabilities to provide our meetings and events customers with detailed Meeting Impact Reports and offer access to a select portfolio of verified carbon offset projects, through our collaboration with South Pole.”
This announcement is part of Marriott’s efforts to reduce greenhouse gas emissions at properties and in the supply chain. As of April 2024, Marriott is the largest global hospitality company to receive approval from the Science
Based Targets initiative for both near-term and long-term science-based emissions reduction targets (SBTs). To drive progress toward its SBTs, Marriott launched the company’s Climate Action Program (CAP), which includes property-level carbon reduction goals and actions.
