Each element carries meaning: the logo’s shape can be seen as both a coffee cup, symbolizing warmth and comfort, and an inverted “D,” representing Djournal’s identity. The sparks in the logo signify excitement and energy, with seven sparks symbolizing the seven days of the week, emphasizing that every day at Djournal is full of vibrancy and joy.
“At Djournal, we’re about much more than serving coffee. We strive to be a space where people connect, recharge, and find inspiration in the little moments, all with the Make Every Day Exciting spirit. This is a testament to how far we’ve come and reflects our commitment to creating meaningful experiences for our customers.”
“We’re here to make every visit memorable and impactful—whether it’s a productive meeting, a joyful catch-up with friends, or a quiet, reflective moment to yourself. Our mission is to turn everyday visits into experiences that energize, uplift, and make each day a little more exciting,” shares Cendyarani, President Director of ISMAYA Group.
Djournal’s new look and refreshed vibe are designed to appeal to a new generation of coffee lovers who are looking for more than just a caffeine fix. The new menu features a variety of exciting options, from unique cold brews to decadent sweet treats that perfectly complement their signature coffee. And with the addition of Laura Basuki as Djournal’s first-ever Chief Excitement Officer, there’s no shortage of energy and enthusiasm around the brand.
“I’ve been a fan of Djournal for as long as I can remember—it’s always been my go-to for great coffee and that cozy, welcoming vibe. Now, as Chief Excitement Officer, I’m thrilled to add even more energy to a place I already love. We’re infusing every corner with creativity and excitement, from our unique drinks to the experiences we offer.”
“It’s all about taking that familiar comfort of Djournal and turning it up a notch. I want every visit to feel fresh, inspiring, and filled with the joy of ‘Make Every Day Exciting,’ creating a space where everyone can share in that enthusiasm,” shares Laura Basuki.
As Chief Excitement Officer, Laura’s role is to infuse Djournal’s locations with her vibrant energy, ensuring that every visit feels like a celebration. Whether it’s through fun collaborations, special events, or new offerings, Laura is ready to make sure Djournal is the place people go when they need a boost of excitement in their day.
Laura Basuki has curated a selection of her personal favorite drinks to highlight the brand’s versatility and appeal to various tastes. Her everyday favorites include the Orange Cold Brew, a refreshing choice with a citrusy twist, perfect for those transitioning to black coffee but finding long black or americano too strong; the Sea Salt Creamy Latte, offering a rich and creamy texture with a touch of savory delight; and the Kopi Susu Santai, a smooth and lightly sweetened option ideal for more relaxed moments.
These curated drinks embody the spirit of Djournal, blending familiarity with unique twists to create beverages for every occasion.
