“Their commitment has earned the loyalty of elite travelers from across the world and inspires us to achieve even greater heights in delivering meaningful and memorable guest experiences. Together with Hotel Okura, we aim to deliver world-class experiences that honor tradition and promote cultural exchange.”
Toshihiro Ogita, President of Hotel Okura, said, “We are truly honored to form a partnership with Plataran, a leading hospitality group that aspires to be a ‘True Indonesian Icon.’ Since its foundation, Plataran has committed itself to the conservation of nature, the celebration of Indonesia’s cultural heritage, and giving back to the community, values that Hotel Okura shares.”
“We see a common thread in our commitment to providing authentic experiences rooted in tradition and in our dedication to personalized and exceptional hospitality. Through this partnership, we aim to serve as a bridge between Indonesia and Japan, helping to promote cultural exchange.”
By combining their legacies, Plataran and Okura aim to create an inspiring platform for cultural exchange, innovation, and collaboration. This partnership harmonizes the art of hospitality, dining, and guest experiences, celebrating the unique significance of their respective cultures while shaping a sustainable, inclusive, and empowering future.
The Strategic Alliance Agreement was signed on 6th February 2025 by the CEOs of Plataran Indonesia and Okura, Mr. Yozua Makes and Mr. Toshihiro Ogita in front of the Minister of Tourism and the Minister of Foreign Affairs of Indonesia.
Partnership Concept: Fostering friendship between Indonesia and Japan. This collaboration between the two hotel groups, rooted in the unique cultures and traditions of both countries, aims to promote mutual understanding, boost cultural exchange and diplomacy, and provide real value.
Sales and Marketing Cooperation: The partnership aims to amplify brand recognition in both markets through effective joint promotions and mutual utilization of the two companies’ sales networks and membership programs, namely Plataran’s “Circle of Friends” and Okura’s “One Harmony.”
Product and Service Collaboration: Leveraging their strengths in culinary offerings, the partner companies aim to highlight gastronomy diplomacy and provide unique dining experiences featuring authentic Japanese and traditional Indonesian cuisine.
Their goal is to enhance service quality by integrating Plataran’s customer-centric philosophy with Okura’s meticulous approach to Japanese-style hospitality as both leaders in their hospitality industry at a premium level.
